Hilton CEO: ‘We’re Not Trying to Compete With Google, Amazon and Apple’


Hilton CEO Chris Nassetta at the 2017 Skift Global Forum. He recently spoke to Skift about his strategy for the company, which turns 100 this year. Skift

Skift Take: Can a single brand ever really own a customer? We think Hilton CEO Chris Nassetta is onto something here, but that won’t necessarily stop his travel peers from trying to do that in their own ways.

— Deanna Ting

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Travel Megatrends 2019: Travel Upselling Gets Smarter Than Ever

Vanessa Branchi / Skift

Travel brands are adopting next-generation marketing tools, helping to persuade more of their current customers to splurge on extra products and services. Vanessa Branchi / Skift

Skift Take: Travel companies have long tried to woo their current customers into buying more, but their promotional tactics have tended to be generic and blunt. Not anymore. Brands are now adopting sophisticated technology to make their sales pitches relevant and effective.

— Hannah Sampson

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British Airways Takes Tough Line With Unions Amid Brexit Uncertainty

Matthew Lloyd / Bloomberg

A British Airways aircraft taxis at the runway at London’s Heathrow Airport. The carrier is refusing to offer pilots and other staff a new three-year salary package, citing an uncertain post-Brexit outlook. Matthew Lloyd / Bloomberg

Skift Take: Britain’s flagship carrier is refusing to offer its staff a standard three-year accord. It’s proposing only a one-year deal due to uncertainty about Brexit. While unions dislike the move, British Airways does need to manage the risks of the UK’s planned exit from the European Union in March.

— Sean O’Neill

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China’s Travel Infrastructure Boom and 8 Other Tourism Trends This Week

REUTERS/China Daily

Attendants pose for pictures inside a high-speed train during an organized experience trip from Beijing to Zhengzhou, as part of a new rail line, December 22, 2012. China will open the world’s longest high-speed rail line next week when a link between Beijing and the southern metropolis of Guangzhou is inaugurated, officials said on Saturday. REUTERS/China Daily

Skift Take: This week in tourism, the Chinese travel system could have a global effect on the travel industry, Royal Caribbean sees growth in customers out of China, and the African Union makes progress on its passport for all of Africa.

— Isaac Carey

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400 Million Chinese Will Be Traveling During Lunar New Year

Kin Cheung / Associated Press

Travel to Macau from China is expected to be down for the 2019 Lunar New Year. In this photo taken Nov. 23, 2014, people walk across a road in front of the Venetian Macao casino resorts in Macau. Kin Cheung / Associated Press

Skift Take: Despite the economic uncertainties in China, more people are expected to travel both domestically and internationally during the Lunar New Year holiday. Sure, downturns will definitely hurt the sector — but as someone at InterActiveCorp/Expedia once said, travel is life.

— Dennis Schaal

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