Is Southwest’s New Credit Card Companion Pass Offer Too Good to Be True?

Southwest Airlines

Southwest Airlines will begin flying to Hawaii later this year, in part because it hopes to boost sign-ups for its co-branded credit card. Pictured is a Boeing 737 on the ground in Honolulu. Southwest Airlines

Skift Take: New customers who apply for the Southwest credit card by Monday, February 11, and meet minimum spending requirements will earn one of the airline’s companion passes for the rest of the year. The deals sounds too good to be true. But Southwest knows what it’s doing. This is probably smart business.

— Brian Sumers

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